Viacom 18 has won the rights for India’s home cricket broadcasting for five years, securing the rights from Star India and Sony in a three-way e-auction, thereby creating a near monopoly in the Indian cricket broadcasting sphere.
Viacom 18 has won the rights for India’s home cricket broadcasting for five years, securing the rights from Star India and Sony in a three-way e-auction, thereby creating a near monopoly in the Indian cricket broadcasting sphere.